OK Go....

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When OK Go stop making videos, I will stop watching them agog:

This is the second video for their latest single, 'This Too Shall Pass'.  The first was equally impressive and featured a marching band, but their record label wouldn't allow users to embed the video to their own sites, a move which effectively killed its chances of becoming as viral as their previous and well-publicised/parodied efforts.

Sometimes..........I worry about the majors...


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